- Government removes 12-minute ad duration cap for TV channels The Hindu
- Government to remove 12-minute advertisement cap for TV channels Newsonair
- Centre Drops 12-Minute-Per-Hour Advertisement Cap On TV Channels NDTV
- India changes two-decade old rule to make you watch more advertisements during TV shows The Economic Times
- 12-minute cap for TV ads to go amid 'significant changes' in broadcasting business environment Deccan Herald